Sustainable Printing: New Findings on Embellishment Recycling by FSEA
In today’s world, sustainability is a necessary commitment across industries, especially in printing. One of the challenges in sustainable printing has been the confusion around the recyclability of embellished paper products. Traditionally, embellishments like foil stamping or metallic decorations were perceived as barriers to recycling, but recent studies from the Foil and Specialty Effects Association (FSEA) are dispelling these myths. Two new studies commissioned by the FSEA demonstrate that metallic embellishments can be recycled effectively, opening up new possibilities for sustainable design and packaging.
Awards: SunDance Shines with 5 Wins at the 2024 FSEA Gold Leaf Awards
SunDance stuns again at the annual Gold Leaf Awards, hosted by The Foil and Specialty Effects Association, taking home five wins! This year's award ceremony was held in Dallas, TX, during the Print Embellishment Conference. We are proud to be included as winners in this esteemed, internationally recognized award contest. At SunDance, we strive to print perfection, package dreams, and finish with a flourish. These awards are a testament to our continued pursuit of excellence.
Concept to Completion: Making a Custom Holiday Gift
At SunDance, we are excited to share the process behind our Holiday Popcorn Kit for 2023. We want to take you behind the scenes and pull the curtain back on the step-by-step process of how we brought this delightful holiday gift to life. From concept to completion, we'll provide insight into each component and the meticulous attention to detail that goes into creating a successful client holiday gift that doubles as a promotional product. If you plan to create a Holiday Gift for clients in 2024, we hope this lends some creative inspiration to your process.
Cold Foil Stamping: The Cool & Quick Way to Add Appeal to Your Brand
You've spent precious time and money building a brand you're proud of. And when it comes to your marketing and packaging, you want to guarantee that you've got a design that will catch the eye of your ideal customer. One of the easiest ways to achieve this is by adding a cool touch to your design with cold foil stamping. We caught up with one of our resident Packaging Experts, Michael Stephens, to answer some of the most frequently asked questions he has come across about Cold Foil Stamping.
The Impact of High-Visibility Enhancements on Shelf Presence: A Second Study
Capturing consumer attention can result in big business. High-visibility enhancements, further discussed in our previous post, increase product visibility, stimulate attraction, hold attention, and convey an image of value. High-visibility enhancements allow packages to jump off the shelf and become prominent in front of customers. The An Initial Study into the Impacts of High-visibility Enhancements on Shelf Presence case study indicates clear advantages to foil stamping on packaging and other high-visibility enhancements. This secondary study complements the previous study and provides additional validation, while also taking an additional step by evaluating purchase data. It shows that in a highly competitive category, where consumer personal preference is a significant factor in the purchase decision-making process, the addition of a high-value enhancement to packaging significantly increased the likelihood of purchase.
White Paper-Foil Use on Packaging
New White Paper Examines Benefits of Foil Use on Packaging
Have your been considering using foil on your next project? Looking for a way for your packaging to stand out from the rest? Our latest in-depth white paper highlights the benefits of utilizing foil techniques in product packaging and the specifics of how foil embellishments can increase recognition, sales, retention and market share. Find out how companies like Colgate®, Zantac®, Gilette® and more incorporated foil techniques into their package design to boost ROI and position their products at the top of the pack.
