--- title: SunDance - Orlando Printing • Design • Mail • Large Format - News | brand package description: brand package | SunDance - Orlando Printing • Design • Mail • Large Format - News --- [![SunDance - Orlando Printing • Design • Mail • Large Format](https://news.sundanceusa.com/hubfs/Sundance%20-July2017/Image/logo.png) ![SunDance - Orlando Printing • Design • Mail • Large Format](https://news.sundanceusa.com/hubfs/Sundance%20-July2017/Image/logo-2.png)](https://sundanceusa.com/) - [Services](https://sundanceusa.com/services) - [Printing](https://sundanceusa.com/services#printing) - [Offset Printing](https://sundanceusa.com/services/printing/offset-printing) - [Digital Printing](https://sundanceusa.com/services/printing/digital-printing) - [Security Printing](https://sundanceusa.com/services/printing/security-printing) - [Food Safe Printing](https://sundanceusa.com/industries/fda-food-and-drug-safe-printing) - [Art Printing](https://sundanceusa.com/industries/fine-art-publishing) - 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[Large Format Hardware](https://www.usvisual.com/sundancemarketingsolutions) - [Monument Signs](https://sundanceusa.com/services/large-format-printing/monument-signs) - [Trade Shows](https://sundanceusa.com/services/large-format-printing/trade-shows) - [Fulfillment](https://sundanceusa.com/services#fulfillment) - [Pick & Pack](https://sundanceusa.com/services/shipping-fulfillment/pick-pack) - [Branded Storefronts](https://sundanceusa.com/services/shipping-fulfillment/custom-branded-storefronts) - [Shipping](https://sundanceusa.com/services/shipping-fulfillment/shipping) - [Subscription Boxes](https://sundanceusa.com/services/shipping-fulfillment/subscription-box-service) - [Local Delivery](https://sundanceusa.com/services/shipping-fulfillment/orlando-area-delivery) - [Customized Online Storefronts](https://sundanceusa.com/services/shipping-fulfillment/customized-online-storefronts) - [Finishing](https://sundanceusa.com/services#finishing) - [Raised UV](https://sundanceusa.com/services/bindery-finishing/raised-uv) - [Textured Patterns](https://sundanceusa.com/services/bindery-finishing/textured-uv-printing) - [Coatings](https://sundanceusa.com/services/bindery-finishing/varnish-aqueous-and-uv-coating) - [Foil](https://sundanceusa.com/services/bindery-finishing/foil) - [Die Cutting](https://sundanceusa.com/services/bindery-finishing/die-cutting) - [Laser Engraving](https://sundanceusa.com/services/bindery-finishing/laser-cutting-engraving) - [Grommets & Eyelets](https://sundanceusa.com/services/bindery-finishing/grommets-eyelets) - [Bindery](https://sundanceusa.com/services/bindery) - [Perfect Binding](https://sundanceusa.com/services/bindery/pur-perfect-binding) - [Saddle Stitch Binding](https://sundanceusa.com/services/bindery/saddle-stitch-binding) - [Sprial & Ring](https://sundanceusa.com/services/bindery/spiral-and-ring-binding) - [Marketing](https://sundanceusa.com/services#marketing) - [Integrated](https://sundanceusa.com/services/marketing/integrated-marketing-campaigns) - [Search Marketing](https://sundanceusa.com/services/marketing/seo-search-engine-optimization) - [Environmental Interior Design](https://sundanceusa.com/services/environmental-interior-design) - [Augmented Reality](https://sundanceusa.com/services/augmented-reality-adds-magic-to-the-customer-experience) - [Biophilic Interior Design](https://sundanceusa.com/services/biophilic-design) - [Signage](https://sundanceusa.com/services/signage) - [Products](https://sundanceusa.com/products) - [Marketing Materials](https://sundanceusa.com/products/business-marketing-materials) - [USB Pocket Folder](https://sundanceusa.com/products/business-marketing-materials/usb-flash-drive-pocket-folder) - [Promo Items](https://sundanceusa.com/products/promotional-items) - [Scratch Offs](https://sundanceusa.com/products/promotional-items/scratch-offs) - [Coasters](https://sundanceusa.com/products/promotional-items/coasters) - [Wine Boxes](https://sundanceusa.com/products/promotional-items/custom-engraved-wine-boxes) - [Lighted Cube](https://sundanceusa.com/products/promotional-items/lighted-cube) - [Vehicle Wrap](https://sundanceusa.com/products/promotional-items/vehicle-wraps) - 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[Corporate Brand Management](https://sundanceusa.com/industries/corporate-brand-management) - [Non-Profits](https://sundanceusa.com/industries/non-profits) - [Manufacturing](https://sundanceusa.com/industries/manufacturing) - [Cruise Lines](https://sundanceusa.com/industries/cruise-lines) - [Restaurants](https://sundanceusa.com/industries/restaurants) - [Higher Education](https://sundanceusa.com/industries/higher-education) - [Real Estate](https://sundanceusa.com/industries/real-estate) - [Home Builders](https://sundanceusa.com/industries/home-builders) - [Franchises](https://sundanceusa.com/industries/franchises) - [Retail](https://sundanceusa.com/industries/retail) - [Hospitality](https://sundanceusa.com/industries/hospitality) - [Pharma](https://sundanceusa.com/industries/pharma) - [Portfolio](https://sundanceusa.com/#portfolio) - [Print](https://sundanceusa.com/portfolio/print) - [Design](https://sundanceusa.com/portfolio/design) - [Website](https://sundanceusa.com/portfolio/website-portfolio) - [Packaging](https://sundanceusa.com/portfolio/packaging) - [Environmental Interior Design](https://sundanceusa.com/portfolio/environmental-interior-design) - [Resources](https://sundanceusa.com/resources) - [Samples](https://news.sundanceusa.com/news/tag/samples) - [Case Studies](https://news.sundanceusa.com/news/tag/case-studies) - [Cheat Sheets](https://news.sundanceusa.com/news/tag/cheat-sheets) - [Equipment](https://news.sundanceusa.com/news/tag/equipment) - [Tutorials](https://sundanceusa.com/resources/tutorials) - [Seminars](https://sundanceusa.com/resources/seminars) - [Templates](https://sundanceusa.com/resources/design-templates) - [Upload](https://sundanceusa.com/resources/file-upload) - [Quote Request](https://sundanceusa.com/resources/quote-request) - [Glossary](https://sundanceusa.com/resources/glossary) - [The Flare Newsletter](https://news.sundanceusa.com/news/tag/the-flare) - [GSM conversion chart](https://sundanceusa.com/resources/gsm-conversion-chart) - [About](https://sundanceusa.com/) - [Why SunDance](https://sundanceusa.com/#why-sundance) - [Our Story](https://sundanceusa.com/#our-story) - [Our Team](https://sundanceusa.com/#sundance-team) - [News](https://sundanceusa.com/news) - [Community](https://sundanceusa.com/about/community) - [Environmental](https://sundanceusa.com/about/environmental) - [Awards](https://sundanceusa.com/about/awards-certifications) - [Jobs & Careers](https://sundanceusa.com/about/careers) - [Location & Hours](https://sundanceusa.com/#hours) - [Contact](https://sundanceusa.com/resources/quote-request) - [Feedback](https://sundanceusa.com/about/feedback) - [Search](https://sundanceusa.com/search) - [Services](https://sundanceusa.com/services) - [Printing](https://sundanceusa.com/services#printing) - [Offset Printing](https://sundanceusa.com/services/printing/offset-printing) - [Digital Printing](https://sundanceusa.com/services/printing/digital-printing) - [Security Printing](https://sundanceusa.com/services/printing/security-printing) - [Food Safe Printing](https://sundanceusa.com/industries/fda-food-and-drug-safe-printing) - [Art Printing](https://sundanceusa.com/industries/fine-art-publishing) - [Braille Printing](https://sundanceusa.com/services/commercial-printing/braille) - [Design](https://sundanceusa.com/services#design) - [Creative Design](https://sundanceusa.com/services/design/creative-design) - [Branding](https://sundanceusa.com/services/design/branding) - [Website Design](https://sundanceusa.com/services/design/webdesign) - [Mail](https://sundanceusa.com/services#mailing) - [Direct Mail](https://sundanceusa.com/services/mailing-services/direct-mail) - [List Acquisition](https://sundanceusa.com/services/mailing-services/list-acquisition) - [Database Management](https://sundanceusa.com/services/mailing-services/database-management) - [Geo Mapping](https://sundanceusa.com/services/mailing-services/geo-mapping) - [Match Mailing](https://sundanceusa.com/services/mailing-services/match-mailing) - [Large Format](https://sundanceusa.com/services/large-format-printing) - [Flexible](https://sundanceusa.com/services/large-format-printing/large-format-flexible) - [Rigid](https://sundanceusa.com/services/large-format-printing/large-format-rigid) - [Large Format Hardware](https://www.usvisual.com/sundancemarketingsolutions) - [Monument Signs](https://sundanceusa.com/services/large-format-printing/monument-signs) - [Trade Shows](https://sundanceusa.com/services/large-format-printing/trade-shows) - [Fulfillment](https://sundanceusa.com/services#fulfillment) - [Pick & Pack](https://sundanceusa.com/services/shipping-fulfillment/pick-pack) - [Branded Storefronts](https://sundanceusa.com/services/shipping-fulfillment/custom-branded-storefronts) - [Shipping](https://sundanceusa.com/services/shipping-fulfillment/shipping) - [Subscription Boxes](https://sundanceusa.com/services/shipping-fulfillment/subscription-box-service) - [Local Delivery](https://sundanceusa.com/services/shipping-fulfillment/orlando-area-delivery) - [Customized Online Storefronts](https://sundanceusa.com/services/shipping-fulfillment/customized-online-storefronts) - [Finishing](https://sundanceusa.com/services#finishing) - [Raised UV](https://sundanceusa.com/services/bindery-finishing/raised-uv) - [Textured Patterns](https://sundanceusa.com/services/bindery-finishing/textured-uv-printing) - [Coatings](https://sundanceusa.com/services/bindery-finishing/varnish-aqueous-and-uv-coating) - [Foil](https://sundanceusa.com/services/bindery-finishing/foil) - [Die Cutting](https://sundanceusa.com/services/bindery-finishing/die-cutting) - [Laser Engraving](https://sundanceusa.com/services/bindery-finishing/laser-cutting-engraving) - [Grommets & Eyelets](https://sundanceusa.com/services/bindery-finishing/grommets-eyelets) - [Bindery](https://sundanceusa.com/services/bindery) - [Perfect Binding](https://sundanceusa.com/services/bindery/pur-perfect-binding) - [Saddle Stitch Binding](https://sundanceusa.com/services/bindery/saddle-stitch-binding) - [Sprial & Ring](https://sundanceusa.com/services/bindery/spiral-and-ring-binding) - [Marketing](https://sundanceusa.com/services#marketing) - [Integrated](https://sundanceusa.com/services/marketing/integrated-marketing-campaigns) - [Search Marketing](https://sundanceusa.com/services/marketing/seo-search-engine-optimization) - [Environmental Interior Design](https://sundanceusa.com/services/environmental-interior-design) - [Augmented Reality](https://sundanceusa.com/services/augmented-reality-adds-magic-to-the-customer-experience) - [Biophilic Interior Design](https://sundanceusa.com/services/biophilic-design) - [Signage](https://sundanceusa.com/services/signage) - [Products](https://sundanceusa.com/products) - [Marketing Materials](https://sundanceusa.com/products/business-marketing-materials) - [USB Pocket Folder](https://sundanceusa.com/products/business-marketing-materials/usb-flash-drive-pocket-folder) - [Promo Items](https://sundanceusa.com/products/promotional-items) - [Scratch Offs](https://sundanceusa.com/products/promotional-items/scratch-offs) - [Coasters](https://sundanceusa.com/products/promotional-items/coasters) - [Wine Boxes](https://sundanceusa.com/products/promotional-items/custom-engraved-wine-boxes) - [Lighted Cube](https://sundanceusa.com/products/promotional-items/lighted-cube) - [Vehicle Wrap](https://sundanceusa.com/products/promotional-items/vehicle-wraps) - [Interior Decor](https://sundanceusa.com/services/environmental-interior-design) - [Wallpaper](https://sundanceusa.com/products/interior-decor/wallpaper) - [Canvas Prints](https://sundanceusa.com/products/interior-decor/canvas-prints) - [Labels](https://sundanceusa.com/products/labels) - [Custom Packaging](https://sundanceusa.com/products/custom-packaging) - [Directional Signs](https://sundanceusa.com/products/directional-signs) - [Custom Bibs](https://sundanceusa.com/products/custom-printed-adult-bibs) - [Lumières FlexTech](https://sundanceusa.com/products/dynamic-led) - [Banner](https://sundanceusa.com/products/banners) - [Industries](https://sundanceusa.com/industries) - [Food & Drug](https://sundanceusa.com/industries/fda-food-and-drug-safe-printing) - [Healthcare](https://sundanceusa.com/industries/healthcare-industry-printing) - [Convention Center Printing](https://sundanceusa.com/industries/large-format-printing-trade-show-booths) - [Fine Art Publishing](https://sundanceusa.com/industries/fine-art-publishing) - [Corporate Brand Management](https://sundanceusa.com/industries/corporate-brand-management) - [Non-Profits](https://sundanceusa.com/industries/non-profits) - [Manufacturing](https://sundanceusa.com/industries/manufacturing) - [Cruise Lines](https://sundanceusa.com/industries/cruise-lines) - [Restaurants](https://sundanceusa.com/industries/restaurants) - [Higher Education](https://sundanceusa.com/industries/higher-education) - [Real Estate](https://sundanceusa.com/industries/real-estate) - [Home Builders](https://sundanceusa.com/industries/home-builders) - [Franchises](https://sundanceusa.com/industries/franchises) - [Retail](https://sundanceusa.com/industries/retail) - [Hospitality](https://sundanceusa.com/industries/hospitality) - [Pharma](https://sundanceusa.com/industries/pharma) - [Portfolio](https://sundanceusa.com/#portfolio) - [Print](https://sundanceusa.com/portfolio/print) - [Design](https://sundanceusa.com/portfolio/design) - [Website](https://sundanceusa.com/portfolio/website-portfolio) - [Packaging](https://sundanceusa.com/portfolio/packaging) - [Environmental Interior Design](https://sundanceusa.com/portfolio/environmental-interior-design) - [Resources](https://sundanceusa.com/resources) - [Samples](https://news.sundanceusa.com/news/tag/samples) - [Case Studies](https://news.sundanceusa.com/news/tag/case-studies) - [Cheat Sheets](https://news.sundanceusa.com/news/tag/cheat-sheets) - [Equipment](https://news.sundanceusa.com/news/tag/equipment) - [Tutorials](https://sundanceusa.com/resources/tutorials) - [Seminars](https://sundanceusa.com/resources/seminars) - [Templates](https://sundanceusa.com/resources/design-templates) - [Upload](https://sundanceusa.com/resources/file-upload) - [Quote Request](https://sundanceusa.com/resources/quote-request) - [Glossary](https://sundanceusa.com/resources/glossary) - [The Flare Newsletter](https://news.sundanceusa.com/news/tag/the-flare) - [GSM conversion chart](https://sundanceusa.com/resources/gsm-conversion-chart) - [About](https://sundanceusa.com/) - [Why SunDance](https://sundanceusa.com/#why-sundance) - [Our Story](https://sundanceusa.com/#our-story) - [Our Team](https://sundanceusa.com/#sundance-team) - [News](https://sundanceusa.com/news) - [Community](https://sundanceusa.com/about/community) - [Environmental](https://sundanceusa.com/about/environmental) - [Awards](https://sundanceusa.com/about/awards-certifications) - [Jobs & Careers](https://sundanceusa.com/about/careers) - [Location & Hours](https://sundanceusa.com/#hours) - [Contact](https://sundanceusa.com/resources/quote-request) - [Feedback](https://sundanceusa.com/about/feedback) - [Search](https://sundanceusa.com/search) Sales: [844-42-PRINT](tel:18444277468) / Local:  [407-734-7444](tel:14077347444) Operations: [866-891-3074](tel:14077347444) Go! # brand package - [News](https://news.sundanceusa.com/news) - ![Arrow](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/1.png) - brand package # News 11 Jan 2024 [![Concept to Completion: Making a Custom Holiday Gift](https://news.sundanceusa.com/hubfs/SunDance%20Holiday%20Box.jpg)](https://news.sundanceusa.com/news/concept-to-completion-making-a-custom-holiday-gift) ## [Concept to Completion: Making a Custom Holiday Gift](https://news.sundanceusa.com/news/concept-to-completion-making-a-custom-holiday-gift) At SunDance, we are excited to share the process behind our [Holiday Popcorn Kit](https://sundanceusa.com/popcorn-kit) for 2023. We want to take you behind the scenes and pull the curtain back on the step-by-step process of how we brought this delightful holiday gift to life. From concept to completion, we'll provide insight into each component and the meticulous attention to detail that goes into creating a successful client holiday gift that doubles as a promotional product. If you plan to create a Holiday Gift for clients in 2024, we hope this lends some creative inspiration to your process. [package printing](https://news.sundanceusa.com/news/tag/package-printing), [package design](https://news.sundanceusa.com/news/tag/package-design), [packaging](https://news.sundanceusa.com/news/tag/packaging), [Tag](https://news.sundanceusa.com/news/tag/tag), [custom packaging](https://news.sundanceusa.com/news/tag/custom-packaging), [HP Indigo](https://news.sundanceusa.com/news/tag/hp-indigo), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [foil](https://news.sundanceusa.com/news/tag/foil), [foil on packaging](https://news.sundanceusa.com/news/tag/foil-on-packaging), [Custom](https://news.sundanceusa.com/news/tag/custom), [finishing technique](https://news.sundanceusa.com/news/tag/finishing-technique), [design](https://news.sundanceusa.com/news/tag/design), [Tutorials](https://news.sundanceusa.com/news/tag/tutorials) [Read more...](https://news.sundanceusa.com/news/concept-to-completion-making-a-custom-holiday-gift) 11 Aug 2023 [![Print Resources: A Guide to Using White Ink in Print and Packaging Design](https://news.sundanceusa.com/hubfs/WhiteInkLayer.jpg)](https://news.sundanceusa.com/news/white-ink-guide) ## [Print Resources: A Guide to Using White Ink in Print and Packaging Design](https://news.sundanceusa.com/news/white-ink-guide) When it comes to [commercial printing](https://sundanceusa.com/services/commercial-printing) and [packaging](https://sundanceusa.com/products/custom-packaging), there are many decisions to make, including the choice of ink. While most people are familiar with the [four-color process](https://sundanceusa.com/resources/glossary/item/350-full-color-printing) of [cyan](https://sundanceusa.com/resources/glossary/item/334-cyan-in-cmyk), [magenta](https://sundanceusa.com/resources/glossary/item/368-magenta-in-cmyk), [yellow](https://sundanceusa.com/resources/glossary/item/426-yellow-in-cmyk), and [black](https://sundanceusa.com/resources/glossary/item/427-black-in-cmyk) ([CMYK](https://sundanceusa.com/resources/glossary/item/328-cmyk)), white ink is also an option. But how do you know when to use white ink instead of sticking to the four-color process? Exploring the below advantages and disadvantages, step-by-step guide, and FAQs on using white ink in general commercial printing and packaging will help you to determine the best cases to use white ink in your project. [Digital Printing](https://news.sundanceusa.com/news/tag/digital-printing), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [brand design](https://news.sundanceusa.com/news/tag/brand-design), [offset printing](https://news.sundanceusa.com/news/tag/offset-printing), [ink](https://news.sundanceusa.com/news/tag/ink), [Tutorials](https://news.sundanceusa.com/news/tag/tutorials), [product packaging](https://news.sundanceusa.com/news/tag/product-packaging) [Read more...](https://news.sundanceusa.com/news/white-ink-guide) 06 Feb 2023 [![New Custom Mylar Pouches Add Myriad Options for Eye-Catching Product Packaging](https://news.sundanceusa.com/hubfs/Vase_Pouch_2-2.jpg)](https://news.sundanceusa.com/news/new-custom-mylar-pouches-add-myriad-options-for-eye-catching-product-packaging) ## [New Custom Mylar Pouches Add Myriad Options for Eye-Catching Product Packaging](https://news.sundanceusa.com/news/new-custom-mylar-pouches-add-myriad-options-for-eye-catching-product-packaging) As many creative clients are already aware, shiny printed mylar pouches make for eye-catching product packaging. Mylar pouches capture consumer attention on store shelves and e-commerce websites. *Mylar isn’t just for balloons anymore, Dorothy!* Recently, SunDance enhanced our state-of-the-art printing and packaging plant with exciting new equipment for [producing custom mylar pouches.](https://www.prnewswire.com/news-releases/custom-mylar-bags-now-come-in-all-shapes-and-sizes-from-sundance-usa-301732752.html?tc=eml_cleartime) This latest upgrade builds on our existing mylar pouch capabilities to offer clients many more options in designing unique mylar bags for their products. [Equipment](https://news.sundanceusa.com/news/tag/equipment), [custom packaging](https://news.sundanceusa.com/news/tag/custom-packaging), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [flexible packaging](https://news.sundanceusa.com/news/tag/flexible-packaging), [flexible pouch](https://news.sundanceusa.com/news/tag/flexible-pouch) [Read more...](https://news.sundanceusa.com/news/new-custom-mylar-pouches-add-myriad-options-for-eye-catching-product-packaging) 02 Dec 2022 [![5 Ways to Strengthen Your Brand with Product Packaging](https://news.sundanceusa.com/hubfs/SDPackaging-2.jpg)](https://news.sundanceusa.com/news/5-ways-to-strengthen-your-brand-with-product-packaging) ## [5 Ways to Strengthen Your Brand with Product Packaging](https://news.sundanceusa.com/news/5-ways-to-strengthen-your-brand-with-product-packaging) [Product packaging](https://sundanceusa.com/products/custom-packaging) is more than protecting and transporting goods, it’s also about creating a positive, memorable experience that will strengthen your brand. If your product packaging and [branding](https://sundanceusa.com/services/design/branding) are out of sync, it can leave consumers confused and distrustful. Packaging design without branding would have no direction and branding without packaging design doesn’t have a medium to communicate directly to consumers. [package design](https://news.sundanceusa.com/news/tag/package-design), [packaging](https://news.sundanceusa.com/news/tag/packaging), [branding](https://news.sundanceusa.com/news/tag/branding), [custom packaging](https://news.sundanceusa.com/news/tag/custom-packaging), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [flexible packaging](https://news.sundanceusa.com/news/tag/flexible-packaging) [Read more...](https://news.sundanceusa.com/news/5-ways-to-strengthen-your-brand-with-product-packaging) 14 Jul 2021 [![Understanding Recyclable, Biodegradable, and Compostable Packaging](https://news.sundanceusa.com/hubfs/Recyclable%20and%20other.jpg)](https://news.sundanceusa.com/news/understanding-recyclable-biodegradable-and-compostable-packaging) ## [Understanding Recyclable, Biodegradable, and Compostable Packaging](https://news.sundanceusa.com/news/understanding-recyclable-biodegradable-and-compostable-packaging) During discussions with current and potential clients, it’s not unusual for brand owners to say they’re looking for Eco-friendly packaging options. In response, we ask the client, “What are your Eco-friendly goals?” Most times, they respond, “I want my packaging to be recyclable.” This answer leads to a deeper discussion about [Eco-friendly](https://sundanceusa.com/about/environmental) terms such as recyclable, biodegradable, and compostable in relation to packaging. In an earlier blog, Recycling, Packaging, and the Environment, we discussed the importance of considering the life cycle of a given type of packaging, especially when clients are looking to reduce landfill waste or create fewer greenhouse gasses. In this post, we’ll analyze Eco-friendly terms and their relationship to packaging options.  [brand package](https://news.sundanceusa.com/news/tag/brand-package), [Recycling](https://news.sundanceusa.com/news/tag/recycling), [packagingfilm](https://news.sundanceusa.com/news/tag/packagingfilm), [biodegradable](https://news.sundanceusa.com/news/tag/biodegradable), [ecofriendly](https://news.sundanceusa.com/news/tag/ecofriendly), [compostable](https://news.sundanceusa.com/news/tag/compostable) [Read more...](https://news.sundanceusa.com/news/understanding-recyclable-biodegradable-and-compostable-packaging) 21 May 2021 [![Braille + Packaging: Your Ultimate Printing Guide](https://news.sundanceusa.com/hubfs/Braille-Packaging---Sundance.jpg)](https://news.sundanceusa.com/news/braille-packaging-your-ultimate-printing-guide) ## [Braille + Packaging: Your Ultimate Printing Guide](https://news.sundanceusa.com/news/braille-packaging-your-ultimate-printing-guide) According to the [World Health Organization (WHO)](https://www.who.int/blindness/publications/globaldata/en/), the number of people who are visually impaired is estimated to be 285 million, of whom 39 million are blind. Given this sizable population, different governments across the world have made the use of braille on [medical packaging](https://sundanceusa.com/industries/pharma) mandatory, however, Braille is also making its way onto cosmetic and food packaging. Learn more about braille on packaging to see what’s involved and how your brand can communicate important product information to visually impaired customers. [package printing](https://news.sundanceusa.com/news/tag/package-printing), [package design](https://news.sundanceusa.com/news/tag/package-design), [packaging](https://news.sundanceusa.com/news/tag/packaging), [custom packaging](https://news.sundanceusa.com/news/tag/custom-packaging), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [design](https://news.sundanceusa.com/news/tag/design), [braille](https://news.sundanceusa.com/news/tag/braille) [Read more...](https://news.sundanceusa.com/news/braille-packaging-your-ultimate-printing-guide) 21 Oct 2020 [![The Impact of High-Visibility Enhancements on Shelf Presence: A Second Study](https://news.sundanceusa.com/hubfs/What-it-takes-to-win-shelf-space-according-to-buyers-and-brands_wrbm_large.jpg)](https://news.sundanceusa.com/news/case-study-an-initial-study-into-the-impact-of-high-visibility-enhancements-on-shelf-presence-0) ## [The Impact of High-Visibility Enhancements on Shelf Presence: A Second Study](https://news.sundanceusa.com/news/case-study-an-initial-study-into-the-impact-of-high-visibility-enhancements-on-shelf-presence-0) Capturing consumer attention can result in big business. High-visibility enhancements, further discussed in our previous [post](https://news.sundanceusa.com/news/case-study-an-initial-study-into-the-impact-of-high-visibility-enhancements-on-shelf-presence), increase product visibility, stimulate attraction, hold attention, and convey an image of value. High-visibility enhancements allow packages to jump off the shelf and become prominent in front of customers. The [An Initial Study into the Impacts of High-visibility Enhancements on Shelf Presence](https://news.sundanceusa.com/hubfs/SD-FSEAImpactofFoilDecoratingFirstStudy-1.pdf)case study indicates clear advantages to foil stamping on packaging and other high-visibility enhancements. This secondary study complements the previous study and provides additional validation, while also taking an additional step by evaluating purchase data. It shows that in a highly competitive category, where consumer personal preference is a significant factor in the purchase decision-making process, the addition of a high-value enhancement to packaging significantly increased the likelihood of purchase. [package design](https://news.sundanceusa.com/news/tag/package-design), [custom packaging](https://news.sundanceusa.com/news/tag/custom-packaging), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [foil](https://news.sundanceusa.com/news/tag/foil), [foil on packaging](https://news.sundanceusa.com/news/tag/foil-on-packaging), [flexible packaging](https://news.sundanceusa.com/news/tag/flexible-packaging) [Read more...](https://news.sundanceusa.com/news/case-study-an-initial-study-into-the-impact-of-high-visibility-enhancements-on-shelf-presence-0) 05 Dec 2017 [![Case Study-In-Room Collateral](https://news.sundanceusa.com/hubfs/December%202017/Sundance%20Case%20Study%20sheets_SDU.jpg)](https://news.sundanceusa.com/news/case-study-hr-in-room-collateral) ## [Case Study-In-Room Collateral](https://news.sundanceusa.com/news/case-study-hr-in-room-collateral)   Hard Rock International tasked SunDance with creating and engineering a multi-tier brand package including over 20 individual items for their Annual Conference. Featuring luxury papers and specialty finishing techniques, this project highlighted the best of Hard Rock’s distinctive branding. See how the package came together and propelled the SunDance and Hard Rock partnership.  **[Click Here to DOWNLOAD](https://news.sundanceusa.com/hubfs/December%202017/Sundance%20Case%20Study%20sheets_Hard%20Rock%20InRoom.pdf?hsCtaTracking=43552630-82f6-4616-9050-53639ac0ff01%7Cea4133d3-6f8c-46bc-8189-f44d03e6aa07)**   Have A Project? [More About Foil](https://sundanceusa.com/services/bindery-finishing/foil) [marketing](https://news.sundanceusa.com/news/tag/marketing), [orlando marketing](https://news.sundanceusa.com/news/tag/orlando-marketing), [branding](https://news.sundanceusa.com/news/tag/branding), [collateral](https://news.sundanceusa.com/news/tag/collateral), [conference](https://news.sundanceusa.com/news/tag/conference), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [custom collateral](https://news.sundanceusa.com/news/tag/custom-collateral), [case studies](https://news.sundanceusa.com/news/tag/case-studies), [offset printing](https://news.sundanceusa.com/news/tag/offset-printing) [Read more...](https://news.sundanceusa.com/news/case-study-hr-in-room-collateral) [1](https://news.sundanceusa.com/news/tag/brand-package/page/1) Page 1 of 1 More in this category: ## SUNDANCE REVIEWS --- [View More Reviews on Google or Leave Your Own!](https://www.google.com/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=sundance%20marketing%20solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1) > ...we have experienced nothing but total professionalism from everyone... The staff is so customer satisfaction conscious that they became more than just a company... Everything they designed, created or printed for us was simply excellent. Our national meeting was a success and your company was a great partner to have in the process! > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Mercedes Alexander](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Mercedes Alexander** > ...the professionalism, urgency and attention to detail was second to none. The product produced...blew us away. We would HIGHLY recommend SunDance. We truly think of SunDance as another partner when it comes to doing business. > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Michelle Fischer](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Michelle Fischer** > I was looking for an out of state printer in Florida. Sundance took on some last minute crazy deadline projects and made it look easy! Definitely a 5 STAR Winner! > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Marc DiFrancesco](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Marc DiFrancesco** > We had been looking for a local print shop that could handle the wide array of printing needs that we have, while bringing the quality and consistency that we require to further our brand... and SunDance has met those needs and then some! There really isn't much more we could ask for. > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Doug Taylor](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Doug Taylor** > Quick turnaround, great service! We were able to get our signs produced and distributed just in time. This company really worked with us. Try Sundance! > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Bonisha Townsend-Porter](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Bonisha Townsend-Porter** > ...the team at Sundance did an incredible job designing our logo and business cards. Very professional looking, slick and we were kept in the loop the entire time. We cant recommend them enough. Great work all!! > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Joelle Khan](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Joelle Khan** > ...SunDance has been key in the success of our monthly full color community magazine. SunDance is a pleasure to work with. They have far exceeded our expectations in product quality, meeting deadlines and customer service. I would give them 6 stars if I could! > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Lou Colombo](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Lou Colombo** > Very Professional. The team at Sundance is experienced, courteous and cost effective. I have been in the business for 15 years and they are one of the best print vendors I've used. I've been working with Sundance for about five years and they've never missed a deadline, no matter how tight. > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Google User](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Google User** > I needed help with a last minute project for a promotional event at the convention center and SunDance not only fit me into there busy schedule but far exceeded my expectations with the quality of work they were able to perform in such a short time frame. I would recommend anyone looking for world class customer service and excellent quality... > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Google User](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Google User** > ...Sundance has helped me in so many ways. Their knowledge and expertise is invaluable. They always point me in the right direction and they are always so prompt in getting quotes back to me. I appreciate their teams hard work and dedication to creating things that are new and exciting for our clients. > [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,) ![Google User](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg) **Google User** - [![FSC](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-FSC.jpg)](https://ic.fsc.org/en) - [![PAF](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-PAF.jpg)](http://www.flprint.org/) - [![FSEA](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-FSEA.jpg)](http://fsea.com/) - [![SGIA](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-SGIA.jpg)](https://www.sgia.org/) - [![DScoop](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-DScoop.jpg)](http://dscoop.org/) - [![SGP](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-SGP.jpg)](http://sgppartnership.org/) - [![SGP](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-MACF.jpg)](http://macf.biz/) - [![DAF](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-DAF.jpg)](http://www.daytonabeachadfed.com/) # Location & Hours --- SunDance is located in south Orlando, near the interesections of The Beachline (SR528), Orange Blossom Trail (US17-92), and Florida's Turnpike (SR91). Just minutes from The Orange County Convention Center, International Drive, the attractions and Downtown Orlando, we service most of the Central Florida Area. - [9564 Delegates Dr. Building A Orlando, FL 32837](https://www.google.com/maps/place/SunDance+Marketing+Solutions/@28.4227732,-81.4153036,14z/data=!4m2!3m1!1s0x0:0xada613304f9d4245) - [Sales: 407-734-7444](tel:14077347444) - [Office: 407-563-5004](tel:14075635004) - 8am-5pm M-F > ### CALL US NOW! [407-734-7444](tel:14077347444) > ## NEED A QUOTE? > > ### [Get A Quote Right Now!](https://sundanceusa.com/resources/design-tools/quote-request) > ### NEED MORE INFO? [Contact Us Now!](https://sundanceusa.com/news#pwebcontact130_toggler) - - - - [Services](https://sundanceusa.com/services) | [Portfolio](https://sundanceusa.com/about#portfolio) | [Resources](https://sundanceusa.com/resources) | [About](https://sundanceusa.com/about) | [Careers](https://sundanceusa.com/about/careers) [Request A Quote](https://sundanceusa.com/resources/design-tools/quote-request) | Contact [SunDance Brand Resources](https://sundanceusa.com/brandresources) [Privacy](https://sundanceusa.com/privacy-policy) | [Sitemap](https://sundanceusa.com/sitemap) © Copyright 2020 - SunDance - Orlando Printing, Design, Mail, Large Format CONTACT/UPLOAD Call[407-734-7444](tel:1-407-734-7444) to Speak Directly with a Salesperson, [Upload Your Files Now](https://sundanceusa.com/resources/file-upload), [Request A Quote](https://sundanceusa.com/resources/design-tools/quote-request) or Contact Us below.