10 Ways To Stand Out At Your Next Conference Or Trade Show
You’ve got an awesome product, and you want everyone to know about it! Trade shows and conferences are a great way to get your name out to a large number of potential future clients. But you don’t want to spend time and money just to get overlooked in the crowd.
Follow these tips to stand out at your next event and create an exhibit that attendees can't miss and won’t forget!
SunDance Innovates with Amazon
SunDance is proud to announce we are now an authorized Amazon device distributor. Amazon devices are becoming more and more integrated into our daily lives and our clients are finding creative ways to incorporate them into their businesses. The driving force for many of the applications is the user experience, for example using an Echo dot in guest rooms for answering questions like, what are the resort activities today or how do I order lunch. Other applications also include using Amazon tablets as an interactive tool thru the sales process. SunDance now sources these devices in bulk and can load, create custom content, manage inventory and distribute them on behalf of our clients. We also offer customized Alexa skills to announce and control daily activities, answer frequently asked questions, or provide tech support. Let SunDance create the electronic solution your company needs to further enhance the user experience.
It’s just another way SunDance innovates.
Teamwork- The SunDance Way
Creative problem solving is at the heart of the SunDance way. These skills were put to the test during a recent outing to Escapology. Teams comprised of one member from each department, each with vastly different backgrounds and strengths, escaped their rooms by working together to solve puzzles and beat the clock. Effective communication combined with a willingness to listen to each other’s ideas were crucial to solving the riddles. The SunDance team uses these same skills every day to meet deadlines and exceed client expectations.
Let us help you solve your next challenge. Our team is poised and ready to help you escape!
SunDance Becomes HIPAA Compliant
SunDance is proud to announce we’ve met requirements for HIPAA privacy and security compliance, demonstrating our ongoing commitment to maintaining the confidentiality of our healthcare clients and their patients.
HIPAA (Health Insurance Portability and Accountability Act of 1996) is U.S. government legislation that provides data privacy and security provisions for safeguarding medical information. The HIPAA Privacy Rule addresses the saving, accessing and sharing of medical and personal information of any individual.
Being a HIPAA compliant printer means our healthcare clients can send patient specific mailings, invoices, etc, with peace of mind their patient information is safe and being handled responsibly within government regulations. This eases the burden on their staff, allowing them to focus on what matters most, their patients. It’s just another way SunDance makes printing easy.
Target Local Prospects with Geo Mapping Direct Mail
Geo mapping is a dynamic way to incorporate personal location-based information into your direct mail campaigns. SunDance uses variable data to match your customer’s address with your nearest business location, and includes this important information on your mail piece—complete with a map and directions from the recipient’s home to your location.
By using variable geo mapping data, you can make it easier for your potential customers to find your business. This can prove incredibly useful in increasing traffic and boosting brand awareness on a local level. With geo mapping, you can include accurate directions and contact information of your closest location, without having to take up valuable space with multiple addresses or confusing directions. The highly targeted information is the most relevant to your potential customer and enhances the overall effectiveness of the direct mail piece.
SunDance Takes Home 28 Wins at the 2018 Florida Print Awards!
SunDance joined Florida’s best printers in celebration of PAF members and their accomplishments in print media at the 2018 Florida Print Awards on July 20th. The “Havana Nights” themed evening opened with a cocktail reception, followed by the awards banquet and industry appreciation party. SunDance’s awards for the evening included 15 Best in Category, 8 Judges’ Awards and 5 Awards of Excellence.
We are proud to be recognized by our peers for our continued dedication to excellence in printed communications. Our goal is to always provide our clients with the highest quality service and award-winning results.
SunDance Attends Geek Wrap University
We’ve Graduated! SunDance recently sent two production team members to Geek Wraps University in Fort Lauderdale, FL. This 3M hosted training facility provided our team members with hands-on training for the installation of fleet graphics, boat wraps, smooth walls, textured walls, and floor graphics.
Video - SunDance's Spinning Business Card on 60 Second Fold
Our friend Trish Witkowski from foldfactory.com featured SunDance’s newest creative piece in her #441 Fold of the Week video. Trish shows the layout and design behind SunDance's spinning business cards, including die cutting, spot 3D UV, blind UV, soft touch coating, and of course SunDance’s signature style. We are thrilled that you love our new business cards as much as we do!
Save Your Letter from the Trash! - Designing Envelopes that Get Opened
Creating a compelling envelope can mean the difference between a successful direct mail piece and one that falls flat. There are many ways to entice recipients to open your envelope—from personalization and finishing techniques to eye-catching colors, textures and even interactive elements. Find new ways to increase ROI by testing variable envelope design options on your next direct mail campaign.
Here are some of our favorite tips for increasing response rate through envelope design:
The Flare Newsletter - July 2018
The July 2018 issue of The Flare, SunDance's Newsletter is now available to read online. This issue has info on how to Create More Effective, Personalized Marketing, Reach Your Customers Where They Hang Out, and Impact Response Rates With Color and Personalization, plus more Marketing Trends you should know about.
