Direct Mail: How SunDance Protects Customer Data with SOC 2 TYPE 1 Certification
Direct mail campaigns, as well as email marketing campaigns, rely on databases of customer information that your marketing organization has accumulated and kept current over time. These databases may include customer names, addresses, phone numbers, email addresses, demographic information, buying habits, and other customer data.
In using and storing this personally identifiable information, you have an obligation to safeguard the data and protect it from loss and theft. As your printing and mailing services provider, SunDance has the same obligation to safeguard this data and maintain direct mail security—and it is a responsibility we take very seriously.
Security Printing Advances
Ensuring the legitimacy of documents has always meant staying one step ahead of the technology available to forgers. Due to a rise in inexpensive printers and instructions available online, let alone the professional criminal element, forgery is an ever-evolving threat.
SunDance has always been on the cusp of new security features to meet the needs of our clients. From numbered gift certificates and microprinted documents to holographic films and legally restricted prescription pads, we have adopted new security procedures, production processes, and even new equipment to do the job right in-house. Our innovative approach has earned us the trust of both small businesses and international brands, which require the highest level of security available.
The latest advancement in security technology that SunDance offers is changing the game yet again.
