---
title: SunDance - Orlando Printing • Design • Mail • Large Format - News | design
description: design | SunDance - Orlando Printing • Design • Mail • Large Format - News
---

[![SunDance - Orlando Printing • Design • Mail • Large Format](https://news.sundanceusa.com/hubfs/Sundance%20-July2017/Image/logo.png) ![SunDance - Orlando Printing • Design • Mail • Large Format](https://news.sundanceusa.com/hubfs/Sundance%20-July2017/Image/logo-2.png)](https://sundanceusa.com/)

- [Services](https://sundanceusa.com/services) 
    - [Printing](https://sundanceusa.com/services#printing) 
          - [Offset Printing](https://sundanceusa.com/services/printing/offset-printing)
          - [Digital Printing](https://sundanceusa.com/services/printing/digital-printing)
          - [Security Printing](https://sundanceusa.com/services/printing/security-printing)
          - [Food Safe Printing](https://sundanceusa.com/industries/fda-food-and-drug-safe-printing)
          - [Art Printing](https://sundanceusa.com/industries/fine-art-publishing)
          - [Braille Printing](https://sundanceusa.com/services/commercial-printing/braille)
    - [Design](https://sundanceusa.com/services#design) 
          - [Creative Design](https://sundanceusa.com/services/design/creative-design)
          - [Branding](https://sundanceusa.com/services/design/branding)
          - [Website Design](https://sundanceusa.com/services/design/webdesign)
    - [Mail](https://sundanceusa.com/services#mailing) 
          - [Direct Mail](https://sundanceusa.com/services/mailing-services/direct-mail)
          - [List Acquisition](https://sundanceusa.com/services/mailing-services/list-acquisition)
          - [Database Management](https://sundanceusa.com/services/mailing-services/database-management)
          - [Geo Mapping](https://sundanceusa.com/services/mailing-services/geo-mapping)
          - [Match Mailing](https://sundanceusa.com/services/mailing-services/match-mailing)
    - [Large Format](https://sundanceusa.com/services/large-format-printing) 
          - [Flexible](https://sundanceusa.com/services/large-format-printing/large-format-flexible)
          - [Rigid](https://sundanceusa.com/services/large-format-printing/large-format-rigid)
          - [Large Format Hardware](https://www.usvisual.com/sundancemarketingsolutions)
          - [Monument Signs](https://sundanceusa.com/services/large-format-printing/monument-signs)
          - [Trade Shows](https://sundanceusa.com/services/large-format-printing/trade-shows)
    - [Fulfillment](https://sundanceusa.com/services#fulfillment) 
          - [Pick & Pack](https://sundanceusa.com/services/shipping-fulfillment/pick-pack)
          - [Branded Storefronts](https://sundanceusa.com/services/shipping-fulfillment/custom-branded-storefronts)
          - [Shipping](https://sundanceusa.com/services/shipping-fulfillment/shipping)
          - [Subscription Boxes](https://sundanceusa.com/services/shipping-fulfillment/subscription-box-service)
          - [Local Delivery](https://sundanceusa.com/services/shipping-fulfillment/orlando-area-delivery)
          - [Customized Online Storefronts](https://sundanceusa.com/services/shipping-fulfillment/customized-online-storefronts)
    - [Finishing](https://sundanceusa.com/services#finishing) 
          - [Raised UV](https://sundanceusa.com/services/bindery-finishing/raised-uv)
          - [Textured Patterns](https://sundanceusa.com/services/bindery-finishing/textured-uv-printing)
          - [Coatings](https://sundanceusa.com/services/bindery-finishing/varnish-aqueous-and-uv-coating)
          - [Foil](https://sundanceusa.com/services/bindery-finishing/foil)
          - [Die Cutting](https://sundanceusa.com/services/bindery-finishing/die-cutting)
          - [Laser Engraving](https://sundanceusa.com/services/bindery-finishing/laser-cutting-engraving)
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    - [Bindery](https://sundanceusa.com/services/bindery) 
          - [Perfect Binding](https://sundanceusa.com/services/bindery/pur-perfect-binding)
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    - [Environmental Interior Design](https://sundanceusa.com/services/environmental-interior-design)
    - [Augmented Reality](https://sundanceusa.com/services/augmented-reality-adds-magic-to-the-customer-experience)
    - [Biophilic Interior Design](https://sundanceusa.com/services/biophilic-design)
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- [Products](https://sundanceusa.com/products) 
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          - [Scratch Offs](https://sundanceusa.com/products/promotional-items/scratch-offs)
          - [Coasters](https://sundanceusa.com/products/promotional-items/coasters)
          - [Wine Boxes](https://sundanceusa.com/products/promotional-items/custom-engraved-wine-boxes)
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          - [Vehicle Wrap](https://sundanceusa.com/products/promotional-items/vehicle-wraps)
    - [Interior Decor](https://sundanceusa.com/services/environmental-interior-design) 
          - [Wallpaper](https://sundanceusa.com/products/interior-decor/wallpaper)
          - [Canvas Prints](https://sundanceusa.com/products/interior-decor/canvas-prints)
    - [Labels](https://sundanceusa.com/products/labels)
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    - [Directional Signs](https://sundanceusa.com/products/directional-signs)
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    - [Lumières FlexTech](https://sundanceusa.com/products/dynamic-led)
    - [Banner](https://sundanceusa.com/products/banners)
- [Industries](https://sundanceusa.com/industries) 
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    - [Healthcare](https://sundanceusa.com/industries/healthcare-industry-printing)
    - [Convention Center Printing](https://sundanceusa.com/industries/large-format-printing-trade-show-booths)
    - [Fine Art Publishing](https://sundanceusa.com/industries/fine-art-publishing)
    - [Corporate Brand Management](https://sundanceusa.com/industries/corporate-brand-management)
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    - [Higher Education](https://sundanceusa.com/industries/higher-education)
    - [Real Estate](https://sundanceusa.com/industries/real-estate)
    - [Home Builders](https://sundanceusa.com/industries/home-builders)
    - [Franchises](https://sundanceusa.com/industries/franchises)
    - [Retail](https://sundanceusa.com/industries/retail)
    - [Hospitality](https://sundanceusa.com/industries/hospitality)
    - [Pharma](https://sundanceusa.com/industries/pharma)
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    - [Website](https://sundanceusa.com/portfolio/website-portfolio)
    - [Packaging](https://sundanceusa.com/portfolio/packaging)
    - [Environmental Interior Design](https://sundanceusa.com/portfolio/environmental-interior-design)
- [Resources](https://sundanceusa.com/resources) 
    - [Samples](https://news.sundanceusa.com/news/tag/samples)
    - [Case Studies](https://news.sundanceusa.com/news/tag/case-studies)
    - [Cheat Sheets](https://news.sundanceusa.com/news/tag/cheat-sheets)
    - [Equipment](https://news.sundanceusa.com/news/tag/equipment)
    - [Tutorials](https://sundanceusa.com/resources/tutorials)
    - [Seminars](https://sundanceusa.com/resources/seminars)
    - [Templates](https://sundanceusa.com/resources/design-templates)
    - [Upload](https://sundanceusa.com/resources/file-upload)
    - [Quote Request](https://sundanceusa.com/resources/quote-request)
    - [Glossary](https://sundanceusa.com/resources/glossary)
    - [The Flare Newsletter](https://news.sundanceusa.com/news/tag/the-flare)
    - [GSM conversion chart](https://sundanceusa.com/resources/gsm-conversion-chart)
- [About](https://sundanceusa.com/) 
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- [Services](https://sundanceusa.com/services) 
    - [Printing](https://sundanceusa.com/services#printing) 
          - [Offset Printing](https://sundanceusa.com/services/printing/offset-printing)
          - [Digital Printing](https://sundanceusa.com/services/printing/digital-printing)
          - [Security Printing](https://sundanceusa.com/services/printing/security-printing)
          - [Food Safe Printing](https://sundanceusa.com/industries/fda-food-and-drug-safe-printing)
          - [Art Printing](https://sundanceusa.com/industries/fine-art-publishing)
          - [Braille Printing](https://sundanceusa.com/services/commercial-printing/braille)
    - [Design](https://sundanceusa.com/services#design) 
          - [Creative Design](https://sundanceusa.com/services/design/creative-design)
          - [Branding](https://sundanceusa.com/services/design/branding)
          - [Website Design](https://sundanceusa.com/services/design/webdesign)
    - [Mail](https://sundanceusa.com/services#mailing) 
          - [Direct Mail](https://sundanceusa.com/services/mailing-services/direct-mail)
          - [List Acquisition](https://sundanceusa.com/services/mailing-services/list-acquisition)
          - [Database Management](https://sundanceusa.com/services/mailing-services/database-management)
          - [Geo Mapping](https://sundanceusa.com/services/mailing-services/geo-mapping)
          - [Match Mailing](https://sundanceusa.com/services/mailing-services/match-mailing)
    - [Large Format](https://sundanceusa.com/services/large-format-printing) 
          - [Flexible](https://sundanceusa.com/services/large-format-printing/large-format-flexible)
          - [Rigid](https://sundanceusa.com/services/large-format-printing/large-format-rigid)
          - [Large Format Hardware](https://www.usvisual.com/sundancemarketingsolutions)
          - [Monument Signs](https://sundanceusa.com/services/large-format-printing/monument-signs)
          - [Trade Shows](https://sundanceusa.com/services/large-format-printing/trade-shows)
    - [Fulfillment](https://sundanceusa.com/services#fulfillment) 
          - [Pick & Pack](https://sundanceusa.com/services/shipping-fulfillment/pick-pack)
          - [Branded Storefronts](https://sundanceusa.com/services/shipping-fulfillment/custom-branded-storefronts)
          - [Shipping](https://sundanceusa.com/services/shipping-fulfillment/shipping)
          - [Subscription Boxes](https://sundanceusa.com/services/shipping-fulfillment/subscription-box-service)
          - [Local Delivery](https://sundanceusa.com/services/shipping-fulfillment/orlando-area-delivery)
          - [Customized Online Storefronts](https://sundanceusa.com/services/shipping-fulfillment/customized-online-storefronts)
    - [Finishing](https://sundanceusa.com/services#finishing) 
          - [Raised UV](https://sundanceusa.com/services/bindery-finishing/raised-uv)
          - [Textured Patterns](https://sundanceusa.com/services/bindery-finishing/textured-uv-printing)
          - [Coatings](https://sundanceusa.com/services/bindery-finishing/varnish-aqueous-and-uv-coating)
          - [Foil](https://sundanceusa.com/services/bindery-finishing/foil)
          - [Die Cutting](https://sundanceusa.com/services/bindery-finishing/die-cutting)
          - [Laser Engraving](https://sundanceusa.com/services/bindery-finishing/laser-cutting-engraving)
          - [Grommets & Eyelets](https://sundanceusa.com/services/bindery-finishing/grommets-eyelets)
    - [Bindery](https://sundanceusa.com/services/bindery) 
          - [Perfect Binding](https://sundanceusa.com/services/bindery/pur-perfect-binding)
          - [Saddle Stitch Binding](https://sundanceusa.com/services/bindery/saddle-stitch-binding)
          - [Sprial & Ring](https://sundanceusa.com/services/bindery/spiral-and-ring-binding)
    - [Marketing](https://sundanceusa.com/services#marketing) 
          - [Integrated](https://sundanceusa.com/services/marketing/integrated-marketing-campaigns)
          - [Search Marketing](https://sundanceusa.com/services/marketing/seo-search-engine-optimization)
    - [Environmental Interior Design](https://sundanceusa.com/services/environmental-interior-design)
    - [Augmented Reality](https://sundanceusa.com/services/augmented-reality-adds-magic-to-the-customer-experience)
    - [Biophilic Interior Design](https://sundanceusa.com/services/biophilic-design)
    - [Signage](https://sundanceusa.com/services/signage)
- [Products](https://sundanceusa.com/products) 
    - [Marketing Materials](https://sundanceusa.com/products/business-marketing-materials) 
          - [USB Pocket Folder](https://sundanceusa.com/products/business-marketing-materials/usb-flash-drive-pocket-folder)
    - [Promo Items](https://sundanceusa.com/products/promotional-items) 
          - [Scratch Offs](https://sundanceusa.com/products/promotional-items/scratch-offs)
          - [Coasters](https://sundanceusa.com/products/promotional-items/coasters)
          - [Wine Boxes](https://sundanceusa.com/products/promotional-items/custom-engraved-wine-boxes)
          - [Lighted Cube](https://sundanceusa.com/products/promotional-items/lighted-cube)
          - [Vehicle Wrap](https://sundanceusa.com/products/promotional-items/vehicle-wraps)
    - [Interior Decor](https://sundanceusa.com/services/environmental-interior-design) 
          - [Wallpaper](https://sundanceusa.com/products/interior-decor/wallpaper)
          - [Canvas Prints](https://sundanceusa.com/products/interior-decor/canvas-prints)
    - [Labels](https://sundanceusa.com/products/labels)
    - [Custom Packaging](https://sundanceusa.com/products/custom-packaging)
    - [Directional Signs](https://sundanceusa.com/products/directional-signs)
    - [Custom Bibs](https://sundanceusa.com/products/custom-printed-adult-bibs)
    - [Lumières FlexTech](https://sundanceusa.com/products/dynamic-led)
    - [Banner](https://sundanceusa.com/products/banners)
- [Industries](https://sundanceusa.com/industries) 
    - [Food & Drug](https://sundanceusa.com/industries/fda-food-and-drug-safe-printing)
    - [Healthcare](https://sundanceusa.com/industries/healthcare-industry-printing)
    - [Convention Center Printing](https://sundanceusa.com/industries/large-format-printing-trade-show-booths)
    - [Fine Art Publishing](https://sundanceusa.com/industries/fine-art-publishing)
    - [Corporate Brand Management](https://sundanceusa.com/industries/corporate-brand-management)
    - [Non-Profits](https://sundanceusa.com/industries/non-profits)
    - [Manufacturing](https://sundanceusa.com/industries/manufacturing)
    - [Cruise Lines](https://sundanceusa.com/industries/cruise-lines)
    - [Restaurants](https://sundanceusa.com/industries/restaurants)
    - [Higher Education](https://sundanceusa.com/industries/higher-education)
    - [Real Estate](https://sundanceusa.com/industries/real-estate)
    - [Home Builders](https://sundanceusa.com/industries/home-builders)
    - [Franchises](https://sundanceusa.com/industries/franchises)
    - [Retail](https://sundanceusa.com/industries/retail)
    - [Hospitality](https://sundanceusa.com/industries/hospitality)
    - [Pharma](https://sundanceusa.com/industries/pharma)
- [Portfolio](https://sundanceusa.com/#portfolio) 
    - [Print](https://sundanceusa.com/portfolio/print)
    - [Design](https://sundanceusa.com/portfolio/design)
    - [Website](https://sundanceusa.com/portfolio/website-portfolio)
    - [Packaging](https://sundanceusa.com/portfolio/packaging)
    - [Environmental Interior Design](https://sundanceusa.com/portfolio/environmental-interior-design)
- [Resources](https://sundanceusa.com/resources) 
    - [Samples](https://news.sundanceusa.com/news/tag/samples)
    - [Case Studies](https://news.sundanceusa.com/news/tag/case-studies)
    - [Cheat Sheets](https://news.sundanceusa.com/news/tag/cheat-sheets)
    - [Equipment](https://news.sundanceusa.com/news/tag/equipment)
    - [Tutorials](https://sundanceusa.com/resources/tutorials)
    - [Seminars](https://sundanceusa.com/resources/seminars)
    - [Templates](https://sundanceusa.com/resources/design-templates)
    - [Upload](https://sundanceusa.com/resources/file-upload)
    - [Quote Request](https://sundanceusa.com/resources/quote-request)
    - [Glossary](https://sundanceusa.com/resources/glossary)
    - [The Flare Newsletter](https://news.sundanceusa.com/news/tag/the-flare)
    - [GSM conversion chart](https://sundanceusa.com/resources/gsm-conversion-chart)
- [About](https://sundanceusa.com/) 
    - [Why SunDance](https://sundanceusa.com/#why-sundance)
    - [Our Story](https://sundanceusa.com/#our-story)
    - [Our Team](https://sundanceusa.com/#sundance-team)
    - [News](https://sundanceusa.com/news)
    - [Community](https://sundanceusa.com/about/community)
    - [Environmental](https://sundanceusa.com/about/environmental)
    - [Awards](https://sundanceusa.com/about/awards-certifications)
    - [Jobs & Careers](https://sundanceusa.com/about/careers)
    - [Location & Hours](https://sundanceusa.com/#hours)
    - [Contact](https://sundanceusa.com/resources/quote-request)
    - [Feedback](https://sundanceusa.com/about/feedback)
- [Search](https://sundanceusa.com/search)

Sales: [844-42-PRINT](tel:18444277468) / Local:  [407-734-7444](tel:14077347444)  
Operations: [866-891-3074](tel:14077347444)

Go!

# design

- [News](https://news.sundanceusa.com/news)
- ![Arrow](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/1.png)
- design

# News

11 Jan 2024

[![Concept to Completion: Making a Custom Holiday Gift](https://news.sundanceusa.com/hubfs/SunDance%20Holiday%20Box.jpg)](https://news.sundanceusa.com/news/concept-to-completion-making-a-custom-holiday-gift)

## [Concept to Completion: Making a Custom Holiday Gift](https://news.sundanceusa.com/news/concept-to-completion-making-a-custom-holiday-gift)

At SunDance, we are excited to share the process behind our [Holiday Popcorn Kit](https://sundanceusa.com/popcorn-kit) for 2023. We want to take you behind the scenes and pull the curtain back on the step-by-step process of how we brought this delightful holiday gift to life. From concept to completion, we'll provide insight into each component and the meticulous attention to detail that goes into creating a successful client holiday gift that doubles as a promotional product. If you plan to create a Holiday Gift for clients in 2024, we hope this lends some creative inspiration to your process.

[package printing](https://news.sundanceusa.com/news/tag/package-printing), [package design](https://news.sundanceusa.com/news/tag/package-design), [packaging](https://news.sundanceusa.com/news/tag/packaging), [Tag](https://news.sundanceusa.com/news/tag/tag), [custom packaging](https://news.sundanceusa.com/news/tag/custom-packaging), [HP Indigo](https://news.sundanceusa.com/news/tag/hp-indigo), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [foil](https://news.sundanceusa.com/news/tag/foil), [foil on packaging](https://news.sundanceusa.com/news/tag/foil-on-packaging), [Custom](https://news.sundanceusa.com/news/tag/custom), [finishing technique](https://news.sundanceusa.com/news/tag/finishing-technique), [design](https://news.sundanceusa.com/news/tag/design), [Tutorials](https://news.sundanceusa.com/news/tag/tutorials) 

[Read more...](https://news.sundanceusa.com/news/concept-to-completion-making-a-custom-holiday-gift)

17 Apr 2023

[![Variable Data Printing: The Benefits of Personalized Marketing Campaigns](https://news.sundanceusa.com/hubfs/VDPNotepad.jpg)](https://news.sundanceusa.com/news/variable-data-printing-the-benefits-of-personalized-marketing-campaigns)

## [Variable Data Printing: The Benefits of Personalized Marketing Campaigns](https://news.sundanceusa.com/news/variable-data-printing-the-benefits-of-personalized-marketing-campaigns)

#### Spring has sprung, so it's time to do some spring cleaning on your marketing campaigns!

If you're looking for a way to increase engagement and response rates for your marketing campaigns this spring, then variable data printing (VDP) may be the solution you are searching for. With VDP, you can customize your marketing materials with unique messages, images, and other content that speaks directly to your target audience. With our HP Indigo Digital Presses combined with our [expansive equipment list](https://sundanceusa.com/resources/equipment), SunDance can offer you high-quality, cost-effective VDP solutions that will make an impact.

[Equipment](https://news.sundanceusa.com/news/tag/equipment), [Digital Printing](https://news.sundanceusa.com/news/tag/digital-printing), [digital label](https://news.sundanceusa.com/news/tag/digital-label), [label](https://news.sundanceusa.com/news/tag/label), [label design](https://news.sundanceusa.com/news/tag/label-design), [design](https://news.sundanceusa.com/news/tag/design), [variable data](https://news.sundanceusa.com/news/tag/variable-data) 

[Read more...](https://news.sundanceusa.com/news/variable-data-printing-the-benefits-of-personalized-marketing-campaigns)

26 Aug 2022

[![File Preparation and Prepress – A Recipe for Success](https://news.sundanceusa.com/hubfs/Prepress%20(2).jpg)](https://news.sundanceusa.com/news/file-preparation-and-prepress-a-recipe-for-success)

## [File Preparation and Prepress – A Recipe for Success](https://news.sundanceusa.com/news/file-preparation-and-prepress-a-recipe-for-success)

When conceptualizing your print job, it’s helpful to imagine you are following a recipe. Skipping a step or leaving out an element is a surefire way to mess up your cake – er, print job. Today, we’re going to discuss one of the absolutely critical “ingredients” to your print job recipe – good file preparation and the prepress department.

[design](https://news.sundanceusa.com/news/tag/design), [Tutorials](https://news.sundanceusa.com/news/tag/tutorials) 

[Read more...](https://news.sundanceusa.com/news/file-preparation-and-prepress-a-recipe-for-success)

23 Sep 2021

[![#AskSunDance: How to Create and Identify a White Ink Layer in Your Art File](https://news.sundanceusa.com/hubfs/%23asksundance-2.png)](https://news.sundanceusa.com/news/asksundance-how-to-create-and-identify-a-white-ink-layer-in-your-art-file)

## [#AskSunDance: How to Create and Identify a White Ink Layer in Your Art File](https://news.sundanceusa.com/news/asksundance-how-to-create-and-identify-a-white-ink-layer-in-your-art-file)

Every great product label starts as an art file. In addition to your design, the art files contains critical details that are essential to turn it into a stunning label. A white ink layer is one of the most important elements when creating metallic, clear, and holographic labels. White ink layers help capture the correct color or effect of a material. A little preparation can make a massive difference for your product labels- follow along to see exactly how to create and identify a white ink layer in your art file.

[Labels](https://news.sundanceusa.com/news/tag/labels), [digital label](https://news.sundanceusa.com/news/tag/digital-label), [bopp labels](https://news.sundanceusa.com/news/tag/bopp-labels), [label](https://news.sundanceusa.com/news/tag/label), [label design](https://news.sundanceusa.com/news/tag/label-design), [design](https://news.sundanceusa.com/news/tag/design), [artfile](https://news.sundanceusa.com/news/tag/artfile) 

[Read more...](https://news.sundanceusa.com/news/asksundance-how-to-create-and-identify-a-white-ink-layer-in-your-art-file)

03 Aug 2021

[![Shine BRIGHT with DayGlo Fluorescent Inks](https://news.sundanceusa.com/hubfs/Woman%20Minimalist%20Fashion%20Photo%20Collage%20(1).png)](https://news.sundanceusa.com/news/shine-bright-with-dayglo-flourescent-inks)

## [Shine BRIGHT with DayGlo Fluorescent Inks](https://news.sundanceusa.com/news/shine-bright-with-dayglo-flourescent-inks)

DayGlo fluorescent inks are making things brighter, bolder and cooler! SunDance is excited to add DayGlo fluorescent inks to the line of products to help brands shine LOUDER and BRIGHTER.

[design](https://news.sundanceusa.com/news/tag/design), [flourescent](https://news.sundanceusa.com/news/tag/flourescent), [flourescent Ink](https://news.sundanceusa.com/news/tag/flourescent-ink), [bright](https://news.sundanceusa.com/news/tag/bright), [ink](https://news.sundanceusa.com/news/tag/ink), [poster](https://news.sundanceusa.com/news/tag/poster), [qr](https://news.sundanceusa.com/news/tag/qr), [qr code](https://news.sundanceusa.com/news/tag/qr-code) 

[Read more...](https://news.sundanceusa.com/news/shine-bright-with-dayglo-flourescent-inks)

21 May 2021

[![Braille + Packaging: Your Ultimate Printing Guide](https://news.sundanceusa.com/hubfs/Braille-Packaging---Sundance.jpg)](https://news.sundanceusa.com/news/braille-packaging-your-ultimate-printing-guide)

## [Braille + Packaging: Your Ultimate Printing Guide](https://news.sundanceusa.com/news/braille-packaging-your-ultimate-printing-guide)

According to the [World Health Organization (WHO)](https://www.who.int/blindness/publications/globaldata/en/), the number of people who are visually impaired is estimated to be 285 million, of whom 39 million are blind. Given this sizable population, different governments across the world have made the use of braille on [medical packaging](https://sundanceusa.com/industries/pharma) mandatory, however, Braille is also making its way onto cosmetic and food packaging. Learn more about braille on packaging to see what’s involved and how your brand can communicate important product information to visually impaired customers.

[package printing](https://news.sundanceusa.com/news/tag/package-printing), [package design](https://news.sundanceusa.com/news/tag/package-design), [packaging](https://news.sundanceusa.com/news/tag/packaging), [custom packaging](https://news.sundanceusa.com/news/tag/custom-packaging), [brand package](https://news.sundanceusa.com/news/tag/brand-package), [design](https://news.sundanceusa.com/news/tag/design), [braille](https://news.sundanceusa.com/news/tag/braille) 

[Read more...](https://news.sundanceusa.com/news/braille-packaging-your-ultimate-printing-guide)

29 Apr 2021

[![Why Is Design So Important?](https://news.sundanceusa.com/hubfs/PIa.jpg)](https://news.sundanceusa.com/news/why-is-design-so-important)

## [Why Is Design So Important?](https://news.sundanceusa.com/news/why-is-design-so-important)

I’m sure you’ve heard the phrase, “don’t judge a book by its cover.” While that’s an important rule in polite society, it goes right out the door when it comes to retail applications.

How many times have you chosen a bottle of wine, based on the interesting label alone? Or selected a new haircare product because the package stood out on the shelf against all others? Hopefully in those instances, you were also pleased by what was inside. But it only emphasizes the importance of great design to make your product stand out from the competition.

[package design](https://news.sundanceusa.com/news/tag/package-design), [one-of-a-kind design](https://news.sundanceusa.com/news/tag/one-of-a-kind-design), [brand design](https://news.sundanceusa.com/news/tag/brand-design), [label design](https://news.sundanceusa.com/news/tag/label-design), [design](https://news.sundanceusa.com/news/tag/design) 

[Read more...](https://news.sundanceusa.com/news/why-is-design-so-important)

[1](https://news.sundanceusa.com/news/tag/design/page/1)

Page 1 of 1

More in this category:

## SUNDANCE REVIEWS

---

[View More Reviews on Google or Leave Your Own!](https://www.google.com/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=sundance%20marketing%20solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1)

> ...we have experienced nothing but total professionalism from everyone... The staff is so customer satisfaction conscious that they became more than just a company... Everything they designed, created or printed for us was simply excellent. Our national meeting was a success and your company was a great partner to have in the process!  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Mercedes Alexander](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Mercedes Alexander**

> ...the professionalism, urgency and attention to detail was second to none. The product produced...blew us away. We would HIGHLY recommend SunDance. We truly think of SunDance as another partner when it comes to doing business.  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Michelle Fischer](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Michelle Fischer**

> I was looking for an out of state printer in Florida. Sundance took on some last minute crazy deadline projects and made it look easy! Definitely a 5 STAR Winner!  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Marc DiFrancesco](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Marc DiFrancesco**

> We had been looking for a local print shop that could handle the wide array of printing needs that we have, while bringing the quality and consistency that we require to further our brand... and SunDance has met those needs and then some! There really isn't much more we could ask for.  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Doug Taylor](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Doug Taylor**

> Quick turnaround, great service! We were able to get our signs produced and distributed just in time. This company really worked with us. Try Sundance!  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Bonisha Townsend-Porter](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Bonisha Townsend-Porter**

> ...the team at Sundance did an incredible job designing our logo and business cards. Very professional looking, slick and we were kept in the loop the entire time. We cant recommend them enough. Great work all!!  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Joelle Khan](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Joelle Khan**

> ...SunDance has been key in the success of our monthly full color community magazine. SunDance is a pleasure to work with. They have far exceeded our expectations in product quality, meeting deadlines and customer service. I would give them 6 stars if I could!  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Lou Colombo](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Lou Colombo**

> Very Professional. The team at Sundance is experienced, courteous and cost effective. I have been in the business for 15 years and they are one of the best print vendors I've used. I've been working with Sundance for about five years and they've never missed a deadline, no matter how tight.  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Google User](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Google User**

> I needed help with a last minute project for a promotional event at the convention center and SunDance not only fit me into there busy schedule but far exceeded my expectations with the quality of work they were able to perform in such a short time frame. I would recommend anyone looking for world class customer service and excellent quality...  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Google User](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Google User**

> ...Sundance has helped me in so many ways. Their knowledge and expertise is invaluable. They always point me in the right direction and they are always so prompt in getting quotes back to me. I appreciate their teams hard work and dedication to creating things that are new and exciting for our clients.  
> [...Read More](https://www.google.com/#hl=en&q=SunDance+Marketing+Solutions&lrd=0x88e77dc1775a119d:0xada613304f9d4245,1,)

![Google User](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/avatar.jpg)

**Google User**

- [![FSC](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-FSC.jpg)](https://ic.fsc.org/en)
- [![PAF](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-PAF.jpg)](http://www.flprint.org/)
- [![FSEA](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-FSEA.jpg)](http://fsea.com/)
- [![SGIA](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-SGIA.jpg)](https://www.sgia.org/)
- [![DScoop](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-DScoop.jpg)](http://dscoop.org/)
- [![SGP](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-SGP.jpg)](http://sgppartnership.org/)
- [![SGP](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-MACF.jpg)](http://macf.biz/)
- [![DAF](https://news.sundanceusa.com/hubfs/Sundanceusa-August2017/Images/Logos-DAF.jpg)](http://www.daytonabeachadfed.com/)

# Location & Hours

---

SunDance is located in south Orlando, near the interesections of The Beachline (SR528), Orange Blossom Trail (US17-92), and Florida's Turnpike (SR91). Just minutes from The Orange County Convention Center, International Drive, the attractions and Downtown Orlando, we service most of the Central Florida Area.

- [9564 Delegates Dr. Building A Orlando, FL 32837](https://www.google.com/maps/place/SunDance+Marketing+Solutions/@28.4227732,-81.4153036,14z/data=!4m2!3m1!1s0x0:0xada613304f9d4245)
- [Sales: 407-734-7444](tel:14077347444)
- [Office: 407-563-5004](tel:14075635004)
- 8am-5pm M-F

> ### CALL US NOW! [407-734-7444](tel:14077347444)

> ## NEED A QUOTE?
> 
> ### [Get A Quote Right Now!](https://sundanceusa.com/resources/design-tools/quote-request)

> ### NEED MORE INFO? [Contact Us Now!](https://sundanceusa.com/news#pwebcontact130_toggler)

- <http://www.facebook.com/SunDance-Marketing-Solutions-156108837740488>
- <http://twitter.com/SunDanceMS>
- <http://plus.google.com/+Sundanceusa/about>
- <http://www.linkedin.com/company/sundance-marketing-solutions>

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